Episode 10

Nicholas Niespodziani, Smoothly Sailing Yacht Rock Revue Where No Band Has Gone Before

We start with a little Step, and we'll end with some Bad Tequila.

Between those moments, Nicholas Niespodziani is joining me for this Episode.

Nick is one of the founders and frontmen of the wildly successful band Yacht Rock Revue, a band that literally created its own genre, Yacht Rock, and even owns the trademark to prove it.

They’ve risen from humble beginnings in a basement all the way to headlining shows all over the country in partnership with LiveNation and Sirius XM.

Yacht Rock Revue began in the least-yachtiest of states, 2,000 miles from breezy Marina del Rey.

Nick Niespodziani and Pete Olson met in the fourth grade in suburban Indiana, then went on to Indiana University in the late Nineties, formed the band Y-O-U, and then escaped – Rupert Holmes reference intended – to Atlanta.

One night, Y-O-U tucked their tongues deep in their cheeks and played a show of Yacht Rock songs. The rowdy (which is a nicer way of saying drunk), sold-out crowd loved it.

Over the years, YRR (where there’s also a Dave, a Greg, and literally three guys named Mark) have turned themselves into human wine spritzers, playing 120 to 150 shows a year, mastering Yacht Rock’s slick chords and mellow grooves, and partying like it’s 1979.

What began as a joke among friends soon put a ripple in the zeitgeist, starting a national trend through YRR’s concerts, which have been lauded as “unabashedly joyous affairs” by Entertainment Weekly.

They’ve accumulated an extensive wardrobe of white belts and polyester shirts. Today, Yacht Rock Revue is revered and well compensated! Their life is a tenor sax solo!

This is what every musician wants.

Now THAT’S Storytelling!

I think you’ll find Nick as fascinating as I do.

About the Podcast

Show artwork for The Narrativ
The Narrativ
A podcast about storytelling, and the stories behind the storytellers.

About your host

Profile picture for Geoff Galat

Geoff Galat

Geoff has spent his entire career leading go-to-market for major enterprises such as Mercury Interactive, Luminate, Tumbleweed, Tealeaf, IBM, AGT and Clicktale as they transform or adapt to new market trends and opportunities.

In addition to many speaking engagements, Geoff is expert in public and analyst relations, and has been a frequent interview subject on marketing and customer experience topics. Geoff has been a frequent author on customer experience, marketing and business topics, holding ongoing columns at Digital Doughnut and Econsultancy and contributing to Forbes.